Out of all the dance companies in the Netherlands, the Dutch National Ballet has the strongest brand. The company is one of the top 150 cultural brands in the Netherlands.
This was shown in a recent survey conducted on 3000 respondents by Hendrik Beerda Brand Consultancy. The survey measured the reputations of all Dutch actors, visual artists, cinemas, cabaret artists, dancers, dance companies, festivals, museums, monuments, musicians, music companies, designers, venues, theatre and opera companies, and singers.
> survey by hendrik beerda brand consultancy